 
          1948
        
        
          2014
        
        
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          Brand history
        
        
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          Hans Erich Dotter, Goldwell founder
        
        
          Following his vision to build a company that exclusively
        
        
          focuses on hairdressers as business partners he develops
        
        
          the first Goldwell product: Goldwell Ideal.
        
        
          Goldwell Ideal is an innovative cold perm that can be
        
        
          processed at room temperature.
        
        
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          Brand history
        
        
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          Redesigned
        
        
          Goldwell reinvents itself for an even stronger
        
        
          partnership with stylists.
        
        
          Goldwell.
        
        
          We do more than just understand you.
        
        
          We think like you.
        
        
          We think stylist